![]() For example, the study found that sites that load in one second have three times higher conversion rates than sites that load in five seconds. While oversized, high-resolution images might look good on the front end, without proper resizing (and compression), images can negatively affect your website’s performance by increasing its load time.Ī recent study found that load speed considerably impacts conversions. Sure, the image will fit into your banner or post, but at what cost?Īside from obvious use cases, such as fitting the criteria for a particular social media platform, properly resizing images also has a more technical benefit. This is what happens when you resize an image and sacrifice quality. The buyer thinks, “If they can’t get the images right, can I trust that they’ll get the products right?” On the flip side, messy images imply a lack of competence. Which store are you more likely to buy from?Īside from showcasing the product properly, having well-formatted images on a page conveys professionalism. Imagine two online stores selling the same pair of shoes, but one has blurry product photos while the other has crystal clear ones. How to Resize an Image to 100KB in Squoosh ![]() ![]() Why It’s Important to Resize Images (Without Losing Quality) In this post, you’ll learn five easy and quick ways to resize any image without losing quality. But what do you do when an image isn’t sized correctly for a specific use case?
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